If you’ve ever felt frustrated by the number of potential customers who don’t make the leap to converting, remarketing might be your business’ secret weapon. This sophisticated strategy meets your potential customers where they are and encourages them to go from interested to fully engaged with your brand. No matter why they weren’t ready to convert the first time, a bespoke remarketing strategy can make their second or third encounter count.
No conversion the first time around? No worries. Some customers require a little more nurturing and time before they buy – but with advanced remarketing strategies, you can make sure you’re there when they’re ready to convert.
Remarketing is one of the most powerful tools in your PPC arsenal. With our help, you can capture the attention of interested users and turn that interest into action. Here’s how we do it!
We work with great companies of all sizes and we've
helped big name brands grow even bigger
Remarketing refers to targeted ads presented to previous visitors to your site. Dynamic remarketing, also known as retargeting, is a more advanced remarketing strategy that involves targeting ads to visitors highlighting specific products or services they’ve expressed interest in.
Unless you want interested visitors to abandon your brand and go to the competition, the answer is a resounding yes! A remarketing strategy puts your brand in front of the right people, giving you a much higher chance of achieving clicks and conversions than it does by trying to reach a cold audience who aren’t familiar with your business. This is just one of the reasons why retargeting ads often have a higher ROI than other channels.
Every campaign is different, so remarketing costs can fluctuate a lot. Fortunately, remarketing is one of the most cost-efficient channels, so we can show you how to convert a warm audience with minimum spending. Talk to us about what’s possible with your budget.
The best way to use remarketing to your advantage is to hire a professional remarketing agency that understands what works and why. While it’s possible to do remarketing on your own, you run the risk of missing out on conversions you could have already snared while you test and refine your strategy. With over a decade of experience in retargeting ads, OMG can get you results immediately.
There are plenty of platforms for remarketing, including Facebook, Google Ads, and Instagram. While some remarketing companies will promise one channel is better than another, at OMG, we believe in taking advantage of all of them. Depending on your campaign goals, our team will work with you to decide on a strategy and channels that make the most sense for you.
Our happy clients certainly think so! We have hundreds of success stories from Singaporean and international companies that have seen how remarketing can reach their target audience and meet their campaign goals.
If you need to catch the ones that got away, look no further than our remarketing agency.